Studio
A studio of three principals and a deep agent bench. Brand, product, and motion work all start from agent drafts; principals direct and finish.
The three named designers on the studio door.
Owns the studio's aesthetic and the largest client relationships.
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Last word on every piece of finished work.
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Identity, voice, the brand book.
Translates client values into a positioning. Writes the brand book.
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Wordmarks, palettes, typography systems.
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Application UI work, design systems, hand-off engineering.
Senior
End-to-end flows, prototypes, component libraries.
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User interviews, usability tests, synthesis.
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Storyboards, motion design, illustration.
Storyboards, key visuals, motion direction for video deliverables.
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Reference imagery, mood boards, illustration drafts. Always reviewed; never used raw.
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Project management, billing, client comms.
Owns timelines, budgets, deliverables, contracts.
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